In light of our new Beauty Educator courses, we’ve reached out to the finest Beauty Educators that this city has to offer. These educators have been tried, tested, and true! We asked them a few questions to help Beauty Service Providers who want to become educators take the next step.
Let’s start with our very own, Jhoenna Rosa. Jhoenna is the Technical Director at Executive Spa Group. She develops curriculums and oversees their delivery by qualified Beauty Educators, who track and report on each student’s progress.
Jhoenna brings years of experience. She has been a certified esthetician for over sixteen (16) years and is reputable and recognized within the beauty industry as a leader and excellent service provider. She has produced award-winning students during her years as an educator in two of Canada’s top esthetics schools.
Without further ado let’s get on with the interview:
What is the biggest challenge with students?
I would say the biggest challenge is catering to all the different learning styles not only on a theory level but also on a technical level. Technical services require skills such as dexterity and attention to detail, which are things that take time to develop. Given the time frame that is typical for beauty programs, it’s a challenge to ensure that each student leaves with the necessary skills to continue to develop after the classroom setting.
Memorable days
The least fun days are exam days because there is a lot of tension in the air. Students are nervous and it’s just not fun to be in that position as a student or as a supervisor were you know that you are being super critical and can’t provide help or feedback.
The most fun days are practice/model/floor days. They are always fun!
Skills of a great Beauty Educator
When I’m looking to hire a Beauty Educator, one of the skills that I look for is leadership. The ability to instruct a class and direct the students appropriately and engage them on their learning.
I also expect a level of administrative and organizational skills as that does take up a portion of the role of beauty educator.
In addition, I look for someone who has a good ability to improvise and be creative with the class as not every class is going be the same. This is especially true when you’re dealing with the technical aspect and different models are coming in.
And of course, I expect a high standard of technical skill- so 3-5 years of experience is ideal.
Pride in your students
There are quite a few students over the years who have made me proud to have been their educator. Those individuals are the ones that took their education seriously and developed it into a thriving and lucrative career and really made a name for themselves in the industry.
Also, the ones that took it a step further and opened up their own business. They are now putting their own ideas and creativity out there and continue to raise the standard in the beauty industry.
While the start-up days of any business are nerve-wracking, they are arguably the most exciting time as well. Here are some ideas to help you grow your beauty business:
Carrying your business card is always a good idea, especially during those start-up days. For example, if someone compliments your nails, as a Nail Technician you can say, “I did them!” as you give them your business card, and there- you just got yourself a new client, who might get you another 2 clients, and so on.
Find as many places to advertise for free online.
Avoid paper advertisements as they create garbage and may annoy potential clients.
Make use of online booking, there are some free options, do your research!
Always keep your conversations positive when you meet new people. A good service provider makes the service all about the client.
Social Media Pages
Create a professional social media page. The platform choices are endless! For example, a professional Instagram page is a perfect portfolio as you post before and after pictures of your work. It requires pictures only, so you do not have to worry about writing anything. Give yourself an easy user name for people to remember. Remember, the beauty industry is visual, people will judge your work based on what they see.
One on one interactions
Word of Mouth is a slow and steady climb for marketing yourself. However, it results in the strongest foundation possible for your business. Here are example of things your clients might judge:
Service Providers who wish to teach esthetics or hairstyling in Alberta have different ways to become a beauty educator. It comes down to what one’s teaching goals are.
Working in a beauty school.
Working in a beauty school is a good choice for those that want to train future service providers without worrying too much about administrative details.
From Service Provider to Educator
Beauty schools have their own criteria when hiring beauty educator positions. Leadership and organizational skills are important qualifications.
Most schools require that Service Providers have at minimum 3-5 years of hands-on experience in their field before taking the next step into education. They usually have a syllabus ready for you to personalize and take guidance from. However, you are expected to prepare the worksheets and activities required to fill the entire day.
Teaching your own courses
Private trainers or private vocational training, is the path for entrepreneurs.
Private trainers develop their own syllabus. In addition, they are responsible for administrative tasks such as student recruitment and procurement of goods.
Many private trainers start with one-on-one training as it allows for low delivery costs with little financial risk.
Do I need a teaching license?
While Beauty Educators working in schools do not require a teaching license, while most private trainers do.
Consequently, there are many requirements to meet to achieve a training license. For instance, private trainers must show that they have consulted industry leaders in approving their curriculum.
Regulations for Private Trainers
Regulations exist at most levels of government to ensure private trainers meet minimum licensing requirements in their fields.
Not all private educators have courses that require a teaching license. There a few exemptions to licensing revolving around the price and purpose of your course amongst other factors.
Other Career Development Resources
You may find some of our beauty educator courses to be of benefit when bridging the gap from Service Provider to Educator.
EXECUTIVE SPA GROUP
(780) 604-2772
info@executivespagroup.com
You bet they are! As long as you manage your business with the same effort and respect that you would a store-front, these businesses can bring in a lot of income with fewer expenses, leaving more money in your pocket!
What do I need to have a home business?
First, register your business.
You must register your business name. There are a few choices for you when registering your business, most people who run a small business opt for a sole proprietorship.
You will also need a business license, not to be confused with your hairstyling license or esthetics certification.
You will also require a business license and a development permit. This type of license is granted by the city. Home-based business must follow special regulations since they are located in neighbourhoods designed for living, not business.
Zoning bylaws are used to determine whether the city can grant you a home business license. Don’t be surprised if your neighbours are contacted to ask if they are ok with your particular business being on the same street as them.
Beauty industry home businesses are MAJOR businesses.
Because beauty industry businesses have clients coming to the home for services that are not typical of a residential area, they are considered a major home business. Major home businesses cause a degree of interruption to the neighbourhood, for example, less parking available for residents and their guests, versus minor businesses that typically do not receive clients in their home.
What about insurance?
Insurance is important for any business, including a home business. There are some insurance companies that specialize in beauty industry insurance, an insurance broker may be able to help you find the right company for you. Your insurer should understand the specific challenges of beauty industry businesses. Some insurance companies serve both home and business.
Fees and other things to consider.
Registration/licensing/insurance all cost money. Luckily, home businesses today have the advantage of free marketing on social media! Instagram in particular is an excellent tool used by all beauty industry businesses, but has a spectacular impact on home businesses. Many clients use instagram as a way to find their service provider, who quite often has a home business.
If your work culture and mission are not parallel to your personal values, it is only a matter of time before you decide no amount of money is worth your time at your current job.
Changing careers is scary but its more common than you think. We have a theory based on observations, our knowledge of human behaviour, and our understanding of social psychology: We go through multiple career changes due to an abundance of career options, and our values changing as we mature.
Many people choose the now-known-as Personal Care Services industry. There are several ways to join, but first we recommend becoming fully informed before making life-changing decisions. We believe choosing a career is dependent among many factors, for example, interests, abilities, work values, personal values, and future life plans.
Where to begin…
ALIS is a great place to start your research. This website will help you gather information about the credentials necessary to reach your goal, and what you can expect in terms of job duties, salary and wages, occupational outlook, plus more!
In addition, if employment is your goal, review job banks in order to have an idea of how likely you are to find a job after training.
However, if you are interested in self-employment, a great tool to start with is the Business Link.
At ESG, we specialize in beauty industry careers. If you are thinking about changing careers. furthering your education, or transitioning back to employment, we can provide industry information and career and employment consulting to help you make the right decision.
